Leveling Up

Exploring the Artist Inc. Funding Model

Why and how Firebird Music introduced a new artist financing structure.

Aug 19

11

1

June 2025

How Are VCs Thinking About Music In 2025?

Five investors share their views on the music investment landscape, what trends excite them, and more.

Jun 25

7

3

May 2025

Pophouse: The Music Branding Pioneers

The $1B+ music IP investor taking a different approach to buying catalogs.

May 30

9

2

April 2025

Looking East For Music Superfan Clues

What lessons can be learned from TME’s superfan strategy?

Apr 30

5

January 2025

UMG: The Show Me Story

Can UMG convince the market it’s undervalued?

Jan 31

17

4

December 2024

Leveling Up’s 2024 Year In Review

Most Read Articles, My 2024 Music Playlist, and Content Worth Consuming

Dec 18, 2024

4

1

July 2024

Music and the AI Opportunity

Which startups and investors are participating in the music AI hype cycle?

Jul 18, 2024

6

2

April 2024

The Music Industry’s Superfan Ambitions

Why is the industry so focused on monetizing artists' biggest fans?

Apr 23, 2024

5

4

March 2024

The Rise of Concert Films

How and why concert movies took center stage in 2023

Mar 21, 2024

4

1

February 2024

SoundCloud: Understanding Music Streaming’s Dark Horse

Amidst acquisition talk, what is SoundCloud’s strategy for the future?

Feb 12, 2024

11

1

December 2023

Leveling Up’s 2023 Year In Review

Most Read Articles, My 2023 Music Playlist, and Content Worth Consuming

Dec 27, 2023

3

October 2023

Into the Void: What’s Next for Hipgnosis?

After recent setbacks, where will Hipgnosis Songs Fund go from here?

Oct 25, 2023

9

1